Last weekend, the SXSW-meets-Bonnaroo-meets-a-Sample-Sale of the female blogosphere happened: BlogHer ’09. BlogHer, simply stated in their tagline, is a “Community for Women Who Blog.” More thoroughly explained, BlogHer is: “Founded in February 2005 as a labor of love by three bloggers, BlogHer’s mission is to create opportunities for women who blog to pursue exposure, education,…
Tag: FTC
FTC to Outline Blogger Rules
This is big news for the blogosphere: the Federal Trade Commission is looking into regulating bloggers. The proposed official guidelines are at: http://www.ftc.gov/os/2008/11/P034520endorsementguides.pdf. Basically, bloggers that don’t disclose they received freebies could become the target of an FTC investigation. Historically, it’s been up to bloggers themselves to outline their own ethics codes (in their heads)…